SalesHandy Product Optimization & Growth
Achieved 5% churn reduction, 2-month project lifecycle reduction, and 40% product quality improvement while managing cross-functional teams and strategic growth initiatives.
Project Overview
As Project Manager at SalesHandy, I led product optimization initiatives spanning product backlog ownership, cross-functional team leadership, and collaboration with marketing and sales teams.
The Challenge
SalesHandy faced customer churn, lengthy project cycles, and product quality issues that were impacting growth. The company needed leadership to optimize products, reduce churn, and accelerate delivery.
My Approach
I focused on customer retention, operational efficiency, and product excellence through OKRs, feature revamps, and close collaboration with marketing and sales teams.
Key Achievements
Results & Impact
Strategic Collaboration
Working closely with Marketing and Sales teams, I helped define product-market fit, launching deals, and go-to-market strategy for new feature releases.